In the campaign, the 22-year-old is seen frolicking around the countryside in whimsical looks from the spring 2013 collection while her humming vocals resonate in the background.
Although this marks the Brown University graduate's fashion debut, she is no stranger to fame, having played small roles in some of her father's films, including Indiana Jones, from the age of nine.
Fashion newcomer: Sasha Spielberg, the
22-year-old singer daughter of the famous director, stars in a new video
campaign for Nicole Richie's House of Harlow 1960 and Winter Kate
spring 2013 collections
Muse: Ms Richie, who met Sasha when her band was
performing in Los Angeles, told Elle she embodies her fashion line as
'someone who is confident and fun, yet still a bit reserved and elegant'
The newest fashion muse, whose mother is Indiana Jones actress Kate Capshaw, is one of seven children in the Spielberg-Capshaw clan.
Outdoors: The video sees Miss Spielberg
frolicking around the countryside in the designer's signature bohemian
looks while her humming vocals resonate in the background
Country casual: In one shot she strolls down a dirt road wearing denim cut-offs, a white T-shirt and a hat
Debut: The whimsical video represents Ms
Richie's first ever campaign for her collections, which are popular
among fashionistas and celebrities alike
'[It's] something about the way she carries herself,' the mother-of-two said of her new muse. 'Sasha truly embodies the Winter Kate and House of Harlow 1960 girl. Someone who is confident and fun, yet still a bit reserved and elegant.'
In one shot from the video, Miss Spielberg strolls down a dirt road wearing denim cut-offs, a white T-shirt and a wide-brimmed hat from the spring 2013 collections.
Famous family: Sasha Spielberg (right, in
January 2012) is the daughter of Indiana Jones actress Kate Capshaw
(left) and legendary director Steven Spielberg (middle)
Daddy's girl: Miss Spielberg (left) attended an Oscars party with her father (right) in 2000
Another scene shows her twirling around inside a run-down barn wearing a floaty pink maxi dress.
The singer looks at home in the countryside, striking a pose in romantic eyewear, chunky jewelry and other looks from the collections.
The whimsical film entitled Memory Lane represents Ms Richie's first-ever campaign for her collections, which are popular among fashionistas and celebrities alike.
Pretty poses: The Hollywood heiress strikes a pose in stylish maxidresses and chunky jewelry from the line
New looks: Ms Richie told Elle that shoppers can
expect her upcoming spring 2013 collections to be 'sweeter and more
romantic' than ever before
She continued: 'It's dreamy and has many timeless pieces.'
The Fashion Star mentor launched her jewelry line House of Harlow 1960 - named after her daughter, now 5 - in 2008.
Winter Kate, a clothing line with the same bohemian aesthetic, was started a year later.
No stranger to fame: Although the video marks
the Hollywood heiress's fashion debut, she has had small roles in three
of her legendary father's films - Munich, The Terminal, and the latest
Indiana Jones
Spring looks: The former reality star says her latest collection is 'dreamy and has many timeless pieces'
House of Harlow 1960 and Winter Kate collections are sold worldwide at stores including Neiman Marcus, Nordstrom and Selfridges.
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